Mountains

What’s your mountain? Your “Everest”? The one thing you want to do before you die? Do you have one? Have you planned out how you’ll accomplish it?

I’ve spent the last 7 months developing marketing strategies for my clients. It’s been an incredible opportunity to explore skills I didn’t know I had, practice skills that had fallen into disrepair, and help teach colleagues and clients what I know well. It has also opened up a new world of strategic planning of which I’d previously been unaware.

This evening, my wife and I discussed goals. As someone with very few life goals myself, I have always admired her list of desired achievements and the dedication she invests in her studies and work ethic in order to reach them. So it was surprising, for the first time ever, to realize that we have not planned, in any way, a strategy guide to follow for ourselves to guide our actions through our lives. (I’m also learning how to write vague statements to help buffer out long documents.) Here, let me try to talk like a normal person:

We don’t have any plans, and we need to start making them immediately.

Life happens so quickly, and if we don’t have a goal (or 30), when something comes up, and life takes us in a new direction, ten years later we’ll be wondering why we never climbed our mountain.

Take 2 hours out of your weekend. Sit down and write out your goals, the hills in the short-term and the frosty peaks of far-off. Can you accomplish them? If not, what do you need to reach them? What’s standing in the way? Will you start with smaller steps and plan every step to help you reach the bigger ones, the Everests?

I hope you do. Life’s too good not to climb your mountains.

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